On April 28 and May 12, our weekly Twitter chat, #Leafypages, turned over a new leaf. (GROAN) Oh, come on, that was funny, even if it was cliche.
Anyway, here’s the recap.
April 28 we talked about book promotions. The great thing about a bunch of authors coming together is getting new ideas. We discovered some great new ways to help promote books:
Word of mouth— Is there anything better than people telling their friends about your books? I don’t think so.
Blogs and blog tours–-Find them. Schedule interviews or guest posts. A simple google search will pull up blogs that would be specific to your book. I’d search YA book bloggers, for instance. Doing some out of the box things like an audio or video recording for this would be great.
You tube–The idea of book promotions and marketing is to show readers that authors are real people. What better way than to chat via a short video?
Twitter–-I learned that you can pin a tweet to the top just like on Facebook. Who knew? So, do you have book news? Pin it! We wouldn’t do us any service if we didn’t mention Twitterchats. Of course, we’d love for you to join ours, #leafypages on Thursdays at (EST). Other great ones are #K8chat (Also Thurs at 9), #storydam, #10minutenovelists. If you know of any more, please post them in the comments! We’d love to join in.
Booklaunch–I’ve done a book launch before. We did giveaways and fun trivia related to the book. We entered people into a raffle for a kindle if they shared about the book, but my friend Kelly Martin does amazing countdown parties. It’s like a book launch except she starts it earlier! The excitement builds. The best things she does that I plan to apply to my next launch is having guest authors on for an hour or two. They get to talk about their books, but they also bring in their readership to her fans. It’s brilliant, really!
Pinterest— Pinterest is great for that visual reader. Pin pictures of your setting, what your characters look like, memes, anything related to your book.
May 5, we talked a little about book trailers. These can range from professional ones, which would cost money to homemade ones.
Some software and websites we use to create trailers and memes include:
Adobe stock— get pictures from here
Sony vegas 11– load them onto here
Get free music from youtube creator studio.
For creating memes related to your book, we prefer:
We can’t say if one is better than the other. Usually it’s just a matter of what you’re used to.
Hopefully, this recap will help you in your promotions. Join us at #leafypages on Twitter on Thurs at 9 EST.